ANIMAL TEST FREE LABEL
Animal Test Free (Cruelty-Free) Logo
The Animal Test Free logo is used to indicate that a product has not been tested on animals during its development and production. This logo represents a brand’s commitment to ethical, eco-friendly, and animal welfare-conscious practices.
Why Is It Used?
Consumer Awareness: Assures consumers that the product was manufactured through an animal-friendly process.
Ethical Values: Demonstrates the brand’s respect for animal rights.
Marketing Advantage: Appeals to consumers who prioritize cruelty-free products.
Which Organizations Provide This Logo?
Several international organizations certify cruelty-free products, each with its own standards and verification processes:
1. Cruelty-Free International (Leaping Bunny Logo)
One of the most widely recognized and trusted certifications.
Ensures that companies prohibit animal testing throughout their entire supply chain.
2. PETA (People for the Ethical Treatment of Animals)
Certifies cruelty-free products under the Beauty Without Bunnies program.
Brands must declare that they do not conduct or commission animal testing.
3. Choose Cruelty-Free (CCF)
An Australia-based certification body.
Known for its strict criteria, granting certification only to brands entirely free from animal testing.
Requirements for Using the Logo
No Animal Testing: Neither the final product nor its raw materials must have been tested on animals at any stage.
Supplier Commitment: The brand’s suppliers must also refrain from animal testing.
Independent Audits: Some certifications require third-party verification to confirm compliance.


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